BarCampSydney2

Things I learned at this BarCamp

  • It was a very different crowd from the first one.
  • It's so easy to network - it was as difficult as breathing in, breathing out! I gave a presentation, and as a consequence, I had people throughout the day approach me and introduce themselves.
  • In the morning, collaboration was a bit of a hot theme. John Rotenstein from Atlassian asked the question of how do people define collaboration: "when two or more people work together on a business purpose", was my answer. We agreed. Everyone else, kind of didn't.
  • How to raise money - was the afternoon's theme. Great points were brought up by Marty Wells, Mike Canon-Brookes and Dean McEvoy who led the discussion.
  • Some things mentioned:
  1. Aussie VC's lead you on. "Nice idea- let's keep in touch" is their way of not burning bridges
  2. VC's work in a cycle that are in five or so year cycles - raise money at the beginning of the cycle
  3. Rule of thumb: give 30% away on the first round, 30% on the second round
  4. Advisor's that give out Comet grants work on a 2% commission of future venture capital that you raise.
  5. No one understands the advertising market - everyone in the room wanted something they could read to learn more (check back here soon - I promise!). For example, Google's adwords programme is largely supported by the property market - the mortgage lending market that is affected by the current credit crisis, is going to affect start-ups relying on adsense as the money drops out of these ads.
  • I met Jan Devos, who randomly approached me and blew me away with what he has done in his life. Basically (and from the age of 17), he created an implementation of the MPEG4 compression technology (for non-tech readers - MP4 as opposed to the older MP3) and he licenses out the technology to major consumer appliance companies like Samsung, who incorporate the technology into their products.
  • I met Dave O'Flynn - self-described as a "tall Irish red-head" developer; Matt June - a former Major in the Australian military, and now pursuing a project based around social innovation; I discovered Rai of Tangler is a commitmentphobe; Mick thinks he can skip most of BarCamp because he thinks organising a wedding is so hard; Mike Canon-Brookes over beer revealed he is a Mark Zuckerberg wannabe; and Christy Dena one of the lead (un)organisers of the conference looks completely different from the person I thought she was!

I got a positive reaction to my half hour session on five lessons I have learned on successful intrapreneurship due to a large internal project I started at my employer, with people throughout the day getting into a chat with me about it. Richard Pendergast, who is starting a online parenting site, said he was going to write a blog on one the points with his own personal battle of creating credibility. Glad I helped! I said to him I was going to blog what I talked about it so we could turn it into a discussion, but I have decided, this exam I have to sit in 12 8 days might need to start getting my attention. Anyway, here were the five points I made, however given the discussion during the session by everyone, is a very rough framework as people brought up some great points when talking:

1) It is a lot easier to seek forgiveness, than permission when doing something in an organisation. Or in other words, just do it.

2) Be proactive, never reactive. By pushing the agenda, you are framing the agenda for something that works for your project. Once you start reacting to others, your idea will die.

3) The more you let go - the bigger your idea will get. Use other people to achieve your vision. Give other people a sense of ownership in it. Let them take credit.

4) It's all about perception. It's amazing how much credibility you can build by simply associating your idea to other things - and which in the process, builds your own personal brand to push through with more later on.

5) Hype build hype. Get people excited, and they will carry your idea forward. People get excited when you communicate the potential, and have them realise it.

Thank you to all those involved - both the organisers and the contributors - and I look forward to the next one.

7 Responses to “BarCampSydney2”


  1. 1 Rai

    Yesh, no pets for me thanks! ;)

    It was great catching up with you again. Had been a while hadn’t it? You’re good fun Elias :)

    Too bad I missed your talk. I’d love to hear the extension on those points, especially no 4.

    And hey, if you and Richard wanna start a discussion, I have only have one word – Tangler! hehehe

  2. 2 Martin Wells

    Yeah, was another fun day. Even if the crowd was different.

    Wish I’d been able to stay at the pub longer; that was getting fun.

    And my comment about the ad market and mortgages, was to illustrate how seemingly unrelated things can impact your business. Understanding the major sources of ad revenue upstream is a part of understanding where you sit in the overall business model for your startup – especially one in the advertising revenue line.

    In this case about 10% of online ad revenue is coming out of sub-prime mortgages, so it’s an easy direct correlation to understanding it’s impact on online ad revenue in our industry.

  3. 3 Denise

    The whole Australian VC ‘not burning bridges’ point – do you think that’s because the Australian industry is so much smaller than in the states? Or is it more to do with Australian culture?

  4. 4 Elias

    Well culture is a by-product of an environment – the market is just so much smaller here in Oz – which would force the Aussie VC’s to be a bit more careful with the money.

    I can’t compare US to Australian VC’s, but I have family in banking and hearing about the deals they do in New York and London, compared to their Sydney days, is clear to me that Australia is just the backwater of the capital markets in the world. Having said that though, I am surprised given our large super fund industry, there isn’t more investment – maybe the money goes overseas.

    Smaller market, smaller industry, less opportunity for risk taking.

  5. 5 Charlie

    I worked on a job with an American about a year ago and I asked him why there were so few American’s working in Australia. He kindly informed my that Australia is the ‘last respectable capital market in the world’.

    That phrase has always stuck in my mind: the last respectable capital market in the world’!

  6. 6 Jodie Miners

    Thanks for the excellent talk on intrapreneurship. I’ve even used one of the things you said whilst talking to a colleague the other day. Of course it was point 1 – forgiveness is easier than permission, and of course I was trying to use that as an excuse to get my own way… but why not at least try!
    Thanks for the great talk, see you in March 08.

  1. 1 BarCampSydney - A Gathering Of Tech Brains in Sydney Australia » BarCampSydney2 Rocked Again! (Wrap Up)

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