If you don’t know what new media is – read this good summary article by a media guru.
The internet is bringing forth a new way of communicating and information delivery. It’s not so much a matter of if, but when. Recently, I’ve started to think we are a lot closer to replacing the mass media than ever, and here are two examples.
2) My neice was watching some kids show on the ABC. They took a break, and showed a clip of a kid in a go-cart rolling down the hill. But as he was going down, a cat was in his way – and you saw him worry about running over the cat. The clip then stopped, and the host of the show said you get to choose the ending – and promped you to go to the website to make a movie.
My interest in the internet began because of my interest in media: I realised in early 2003 after bringing out a student magainze, that print was just too damn expensive. So I toyed with the internet – rather than the website being a complement to the magazine, I explored in making it the actual product – and it’s been an interesting journey since. So although you could argue new media existed then, what shocks me is now is how mainstream new media is now.